An AI market researcher that shows its sources
Market Researcher is a ready-made SelfAgentic agent for market and competitor questions. Give it a market, a region and the decision you are making. It searches public sources, reads them and returns structured findings with a list of sources, from market sizing to competitor pricing, and it can save the report as a Google Doc or a PDF.
Free to start. No credit card required.
What Market Researcher does
Scopes the question
Before it searches, it pins down the market, the geography, the time horizon and what the answer is for.
Sizes the market
It estimates TAM, SAM and SOM, shows the method and the assumptions behind each figure, and dates every number.
Maps the competition
Who sells what, at what price and to whom, with the sources it used.
Spots trends and gaps
It looks for what is changing in the category and where nobody is serving the customer well yet.
First jobs to give it
Type these as you would ask a colleague. The agent asks for anything it is missing.
“Who else sells this, and what do they charge?”
“Size the market for bookkeeping software for small businesses in India.”
“What changed in our category this quarter?”
What it works with
Web research is built in. Integrations work once you connect them and grant this agent access.
Web research
Searches the web and reads the pages, PDFs and reports it finds.
Google WorkspaceWrites the report as a Google Doc and keeps a tracker Sheet up to date.
SlackAnswers research questions from a channel.Limits
Where this template stops, so you know what to expect.
- It works from public sources, so paywalled reports and private databases are out of reach.
- Market sizes are estimates built on stated assumptions. Check the assumptions before a number goes in a deck.
- It reads the text of a page without running JavaScript, so a few app-heavy sites show it less than you would see.
Questions about Market Researcher
Does it cite its sources?
Yes. Its reports end with the sources and method it used, so you can check a claim before you rely on it.
Can it watch competitors over time?
Put it on a schedule and it reruns the research each week, adding what changed to a tracker Sheet if it has Google access.
How is this different from asking a chatbot?
It searches and reads current sources instead of answering from memory, and it remembers your market and earlier findings between runs.
Where this template comes from
Adapted from the market-researcher subagent in VoltAgent’s awesome-claude-code-subagents (MIT licence). See the original project
Install Market Researcher and give it its first job
Create the agent from this template, tell it about your business, and grant only the tools it needs.
Start building freeFree to start. No credit card required.